How to make your content creation easier when you’re homeschooling
Lockdown 3.0 and we're all juggling more than we're used to. How do you create killer content, connect with your audience, and sell what you do, all while homeschooling? Does something have to give? Do you have to park making money and helping your...
How to write compelling website copy
Your website looks lovely, but it's not doing its job - why? Is it because you're not using the right words to grab people's attention? Here's a guide on how to write compelling website copy. Here are 6 ways to transform your copy and how well it works in...
3 ways to make sure your message is getting heard
The online world has become even noisier in a COVID-19 world, as lots of businesses try to connect with customers in a virtual way. You might have noticed more competition, more people selling what they do online and it becoming increasing harder to...
How to make people want to read your message
Not everyone has the time or the inclination to read every word we write (rude I know,😉 but it's true!), so what can we do to get our point across to the time poor, the skim readers or the tell me what I need to know now or else I'm scrolling past people?...
Why do you suck at selling?
In order to have a successful business you have to sell something otherwise, it's not a business. Selling is hard work, maybe it's not going to plan, maybe you've talked about it and no one has bought. Have you launched something but it's simply flopped?...
How to make your home page copy work
If you think of your website like a shop for your business, then your home page is the shop window. Your home page is often the first place people land when they come across your website and the place where they decide if they want to hang around to find...
Tips to write an About Me page that connects
If there are lots of businesses out there or lots of noise in the online world, how do you stand out and get people to choose your business? By selling YOU. Showing up as you is so important in creating a successful business and one place to stand out and...
Hints, tips and hacks I use with my clients
I love words and writing, but I know not everyone feels the same, so here are some hints, tips and tricks that might help you find it easier to write the words that work. 1️⃣ Know who you're talking to This is probably the MOST important tip; if you don't...
How to power up your words
We can all write in our business, but how do you give your words more power? How do you make people want to stop their scrolling and read more, how do you show them that you have something they need and how do you convince them that it's worth the...
Are you too reliant on social media?
It's easy to focus all your marketing on Facebook. I mean, it's simple to set up your Facebook page, you can market for free, you have the potential to connect with loads of new clients and customers but, are you too reliant on it and how can focusing on...