How to make your home page copy work

How to make your home page copy work

If you think of your website like a shop for your business, then your home page is the shop window. Your home page is often the first place people land when they come across your website and the place where they decide if they want to hang around to find out more or...
Tips to write an About Me page that connects

Tips to write an About Me page that connects

If there are lots of businesses out there or lots of noise in the online world, how do you stand out and get people to choose your business? By selling YOU. Showing up as you is so important in creating a successful business and one place to stand out and shine and...
Hints, tips and hacks I use with my clients

Hints, tips and hacks I use with my clients

I love words and writing, but I know not everyone feels the same, so here are some hints, tips and tricks that might help you find it easier to write the words that work. 1️⃣ Know who you’re talking to This is probably the MOST important tip; if you don’t...
How to power up your words

How to power up your words

We can all write in our business, but how do you give your words more power? How do you make people want to stop their scrolling and read more, how do you show them that you have something they need and how do you convince them that it’s worth the investment?...
Are you too reliant on social media?

Are you too reliant on social media?

It’s easy to focus all your marketing on Facebook. I mean, it’s simple to set up your Facebook page, you can market for free, you have the potential to connect with loads of new clients and customers but, are you too reliant on it and how can focusing on...